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Max Choate

Founding engineer at Ploy
Based in San Francisco

Max Choate, software engineer

Engineer who starts with the user’s needs, decides what matters, and figures out how to build it.

Work experience

Ploy

Founding engineer
2026–now

Ploy workspace with navigation, a new ploy conversation, and a live website preview

Leading the end-to-end UX and overall product experience, from first-run onboarding to the daily workspace.

What I worked on

Built core systems across authentication, analytics, environment variables, the app dashboard and IA, PloyDB, Ploybooks, chat and artifact outputs, site publishing, and more.

Ploy website

Webflow

Software engineer
2024–2026

Official Webflow App Gen interface showing a new app prompt connected to collections and components

Shipped App Gen and Webflow Cloud, helping users move beyond static websites to full-stack, interactive apps.

What I worked on

I also led full-stack development on eight internal AI tools and contributed to AI features used across Webflow’s customer base.

Webflow website

Xano

Product management intern
2022–2024

Xano API builder showing an authentication signup query workflow on the visual canvas

Worked across onboarding, activation, analytics, and customer communication for a visual backend platform.

What I worked on

A rebuilt onboarding process ran 700% faster, while activation work improved paid conversion by four percent.

Xano website

Tools I build with

  • TypeScript
  • JavaScript
  • React
  • Next.js
  • Astro
  • Node.js
  • Python
  • MongoDB
  • SQLite
  • AWS
  • Cloudflare
  • OpenAI
  • Anthropic
  • Cursor
  • Webflow
  • Figma

I’d love to connect.

Say hello if you want to talk product engineering, AI tools, web platforms, or anything you found here.